Bark Communications is pleased to announce its partnership with East African Power (EAP), a leading renewable energy developer in Sub-Saharan Africa, through Bark's innovative Bark ONE model. This strategic relationship will elevate EAP’s marketing, communications and brand positioning efforts as the company accelerates its mission to deliver affordable, reliable clean energy across Africa.
Bark will serve as EAP’s fully integrated marketing and communications team, operating as a seamless extension of EAP’s leadership and providing expert-level strategy, creative and technical support. By embedding the Bark team directly into EAP’s operations, the partnership ensures that EAP’s story, projects and impact are effectively communicated to investors, partners and communities alike.
“Partnering with Bark Communications through the Bark ONE model is a game-changer for East African Power,” said Dan Klinck, Founder & CEO of East African Power. “As we pursue our goal to develop over 1GW of renewable energy across Africa by 2030, it’s critical that our messaging reflects the transformational impact we’re making in villages and communities. Bark’s expertise in brand development, storytelling and digital strategy will help us share that impact with the world.”
Empowering Villages: Extending Impact Beyond Energy
The partnership will also support Empowering Villages, EAP’s non-profit initiative dedicated to delivering sustainable infrastructure, enterprise incubation and economic empowerment in off-grid communities. Through Empowering Villages, EAP doesn’t just bring electricity — it fosters lasting economic and social development by supporting local businesses, education programs and innovative micro-utility platforms.
“Bark’s understanding of both for-profit and non-profit storytelling is essential to capturing the heart of Empowering Villages,” Klinck added. “Our work is about much more than kilowatts — it’s about empowering entire communities to thrive. With Bark’s strategic guidance, we’ll be able to amplify these stories to attract more partners, investors and advocates.”
About East African Power
East African Power (EAP) is a Canadian-founded renewable energy company with deep roots in Africa. EAP develops, owns and operates hydro and solar power plants across Sub-Saharan Africa, delivering clean, affordable and reliable power to underserved communities. With 31 projects completed and a target to develop 1GW+ of renewable energy by 2030, EAP is at the forefront of Africa’s clean energy transition.
About Bark Communications
For more than 25 years, Bark has provided award-winning expertise in brand strategy, technology, digital marketing and creative services. By integrating directly with client teams, Bark helps organizations strengthen their brands, expand their reach and solve their biggest challenges.