The Press Box

Bark’s Central Media Hub

The Press Box is a unique place where we share thoughts on innovation, brand strategy, client insights, and our latest SAAS projects.

A couple of weeks ago, I shared an article titled, Sunrise or Sunset? Thoughts on AI, Creativity and Why We're Often Wrong. In it, I highlighted a conversation I had: At one of our Compassion Gallery events, I had an interesting exchange that’s stuck with me. Someone walked by our booth, glanced at a wall filled with sunrise and sunset
I have a challenge for you, but before I get to it, let me ask you a question. What would you need to spend to hire someone — or a few someones — to cover your design, communications, tech, digital, content, social and website needs? It adds up fast. And that’s before you even think about HR, onboarding, equipment, vacation, government taxes,
Let’s be honest — behind every great decision is a room full of passionate people who probably didn’t all agree. I’ve been in countless meetings over the years where ideas bounce around, perspectives clash and tensions rise. People bring their best ideas and arguments to the table — and they should. It means they care. It means they’re invested.